The Volvo Ocean Race Museum in Alicante registered 61,310 visits in its third year \u2013 an increase of more than 75% on the previous 12 months (full story below).<\/p>\n
– Museum is most international in Valencian region in Spain<\/p>\n
– Updated photography exhibition from 2014-15 boosts attractions<\/p>\n
– Visitors can get hands-on experience with former race boats<\/p>\n
ALICANTE, Spain, June 19 \u2013 The Volvo Ocean Race Museum in Alicante registered 61,310 visits in its third year \u2013 an increase of more than 75% on the previous 12 months.<\/p>\n
With 39% of those visits coming from international visitors, this unique museum has become the most international in the region of Valencia.<\/p>\n
The largest proportion of international visitors came from the United Kingdom (25%), followed by the Netherlands (11%), France (10%) and Sweden (8%).<\/p>\n
According to the latest statistics by the Spanish Ministry of Culture and Sports, the average rate of foreign visitors in museums in Spain is 14.2% and in the Valencian region, 13.7%.<\/p>\n
The Volvo Ocean Race Museum opened its doors for the first time on June 19, 2012, and is based in the Race\u2019s state-of-the-art headquarters in the thriving port area of Alicante, one of Europe\u2019s most popular tourist destinations.<\/p>\n
Through interactive displays and installations, the Museum offers a fantastic insight into the 41-year history of the round-the-world yacht race.<\/p>\n
Highlights of the year have included two major photo exhibitions and the installation of Brasil 1, one of the competing boats in 2005-06, as a permanent hands-on exhibit giving the public the chance to experience on-board conditions.<\/p>\n
Brasil 1 is exhibited outside the Museum next to The Black Pearl, another Volvo Open 70 racing boat from the 2005-06 edition, that helped promote Disney\u2019s film series \u201cPirates of the Caribbean\u201d.<\/p>\n
One of the photo exhibitions, \u201840 Years, 40 Faces\u2019, has been displayed in cities around the world.<\/p>\n
The current exhibition, \u201824 Hours Onboard\u2019, is a collection of spectacular pictures taken by the current edition of Onboard Reporters and detailing the extreme conditions sailors face during a normal day in one of the toughest sporting competitions in the world.<\/p>\n
Visitors can complete their multimedia experience at the Museum with on the Volvo Ocean Race simulator.<\/p>\n
\u201cIt\u2019s been an outstanding year for the Museum,\u201d said Knut Frostad, CEO of the Volvo Ocean Race. \u201cIt\u2019s become very popular in Alicante, the number of foreign visitors has increased and the Museum has brought exhibits to different countries.\u201d<\/p>\n
The busiest period for the Museum was from October 2-11, 2014, when 12,338 people experienced the Museum during the Race Village that celebrated the start of the 2014-15 edition of the Volvo Ocean Race.<\/p>\n
Alicante was also the Start Port of the Race in 2008-09 and 2011-12, and will be so again in 2017-18. The Race headquarters have been in Alicante since 2010.<\/p>\n
via International museum growing fast on third birthday| Volvo Ocean Race 2014-2015<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":" The Volvo Ocean Race Museum in Alicante registered 61,310 visits in its third year \u2013 an increase of more than 75% on the previous 12 months (full story below). – Museum is most international in Valencian region in Spain – … Continue reading